SONY ERRICSON
Client:Sony Erricson/thoughtbythem
Role: Campaign brand design concept development

I was commissioned to Art Direct and develop a visual look and feel concept for the Sony Ericsson campaign which was use as the visual direction for their online party creation application.At www.mypartymyway.com.au, dance music enthusiasts assemble their ultimate party by choosing their city (Sydney or Melbourne) and a venue.